At Bay Street Software we create websites that specifically take advantage of search result prioritization requirements that search engines use.  Major search engines like Google, Yahoo and Bing rank their listings and show results based on what the search engine considers most relevant to users.  

Search Engine Optimization or SEO is the process of getting traffic to your website from “free,” “organic,” “editorial” or “natural” searches made on the web. Your website can 'rank' higher on a search engine 'search' but that does not happen automatically. Work has to be done before your site is created - in the planning process, as well as continuing after your site is done.

The search optimization process is ever evolving and should be addressed by your company on an ongoing basis.

When optimizing the visibility of your company on search engines we work on:

  • Creating good navigation links
  • Making your page copy relevant and descriptive
  • Including core content within your site
  • Getting listed on local search engines and directories
  • Encouraging as many reviews and testimonials as possible
  • Having a presence in relevant social media sites
  • Making sure that you link from social profiles
  • Offering freebies
  • Creating a mobile optimized website
  • Setting up Google Analytics
  • Setting up Google Webmaster Tools
  • Creating an XML sitemap
  • Sorting out your Google Places listing
  • Assisting you in choosing the right domain

There are many things to consider when choosing the solutions that are right for you.  We are here to help you determine your specific needs, potential solutions and more.

Contact Us Via Email, or give us a call @ 803-389-8899