Website Analytics

A proper user strategy unites interface design, graphic design, content and technology to create a seamless digital experience for the consumers and user who visit your website.

At Bay Street Software the user experience of your website is at the core of all we do.

Demographic and psychographic discovery are unique to each client’s brand, Bay Street Software digital strategists are able to identify and map out websites, mobile applications and social applications that allow users to navigate through pages with ease, improving usability and ultimately maximizing conversions.

A deep review into the products and services people are looking at on your website can tell you a very different story than simply looking in QuickBooks to see where your revenue is coming from. If you are a retailer with a brick-and-mortar store, you can use this data as a predictor of what you should be stocking up on.

If you are a service company, and you find that 500 people a month look at a particular service, but you only gain a handful of prospects or customers for it, you may wish to alter your pricing or your sales approach.

It’s here, in looking at specific page views, that we start to get a real understanding of our sales success. Are we closing all the deals we could be? Are we driving people to contact us and start the sales funnel? This is mission critical data, and it needs to be looked at and discussed.

Areas of Expertise:

  • Google Analytics
  • Conversion Optimization
  • Website Analytics and Reporting
  • Distinctive Strategies
  • Regional and Global Reaching

As you see, there are many things to consider. We are here to help you with all these items, and more.

Contact Us Via Email, or give us a call @ 803-389-8899